BALL PARK HOT DOGS
Hot dogs are associated with baseball, but they're not just good at the ballpark.
They're the food of spectators.
And, let's face it, sports fan or not, we all love to spectate.
OUT OF HOME
Hot dog stands and ballpark chairs will be put outside of retail stores on Black Friday
where the pinnacle of people-watching goes down.
After enjoying a free hot dog from our stand, spectators can scan the QR code
for a coupon to use in grocery stores.